The Gist

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HERE’S WHAT WE’RE ALL ABOUT

This content studio was born from our unquenchable desire to bring together like-minded creatives and introduce them to an audiencethat will truly appreciate their craft. As an expressive studio of storytellers,we give a narrative to bespoke makers and brands that is realized through a medley of creative avenues. Having spent more than a decade as design and lifestyle editors, we’ve become well-versed in the art of research and getting to the bottom of any story. We’ve traveled the world to uncover our scoops, and along the way, we’ve discovered some pretty inspiring people and places. And because of this, we’ve had the pleasure of collaborating with countless artists, artisans, designers and brands, whether by creating written and visual content for them, developing their brand story and voice, styling and art directing photoshoots to convey their message, curating social media campaigns, and more. Behind every product, there’s a story waiting to be told about the maker and the artistic process, and that’s where we come in.

We met as Style Editor (Cara) and Features Editor (Jesse) at Luxe Interiors + Design. Since then, we’ve freelanced for top-tier publications, design and lifestyle brands, interior designers, and luxury resorts including Architectural Digest, Apartment Therapy, Domino, House Beautiful, Wall Street Journal Magazine, Modern Luxury, 1stdibs, the kitchn, Design Milk, Rosewood Bermuda, Eau Palm Beach, Faena House, and more. We both reside in Manhattan and, together, we co-founded In The Pursuit & STORY—a carefully curated selection of works that reflect the creative minds behind them and a digital magazine that celebrates each one. You could say we’re kindred spirits.

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WE'RE CONSTANTLY IN THE PURSUIT OF SO MANY THINGS. ENTER YOUR EMAIL ADDRESS TO STAY ON TOP OF THEM


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